2-Minute Explainer Videos

A 2-minute animation fits around 300 to 330 words of voiceover at a natural pace. Best for detailed walkthroughs, training content, and investor videos.

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Format guide

What fits in 120 seconds

At a comfortable voiceover pace of around 150 words per minute, a 2-minute video gives you 300 to 330 words to work with. That is enough for a focused message, delivered clearly. We will help you shape the script to make every second count.

  • Best for: detailed walkthroughs, training content, and investor videos
  • Voiceover, sound design, and music included
  • All aspect ratios delivered: 16:9, 1:1, 9:16
  • Starting from £1,500 all-in
Script development and consultationIncluded
Storyboard and style framesIncluded
Professional animationIncluded
Voiceover and sound designIncluded
Unlimited revisionsIncluded
Multi-format deliveryIncluded
90-second explainer, starting from£1,500
Portfolio

Explainer Videos examples

SaaS Explainer
SonX
Dynamic explainer showcasing innovative technology with clean, modern animation.
Product Explainer
Nudge Global
Complex platform features broken down with vibrant, accessible motion graphics.
Social Media Ad
Nudge Campaign
High-impact animation built for scroll-stopping social performance.
See all work
Common questions

Frequently asked questions

A 2-minute format makes sense when the product is complex, the audience is already engaged, or you need to cover multiple features in one video. Common use cases include investor explainers, detailed platform walkthroughs, and comprehensive training modules. For cold audiences on social, shorter usually performs better.
Not if the audience is warm and the content earns the runtime. Investors, prospective enterprise clients, and users in an onboarding flow will watch longer if the content is well-made and directly relevant. The risk with 2-minute videos is padding — we keep every second purposeful.
Yes. We can deliver the same animation in multiple lengths, languages, or aspect ratios. This is often more cost-effective than commissioning separate videos from scratch.
No. Script development is included in every project. We shape the message together from a briefing call. If you already have a script we will review and refine it before animation begins.
Most projects are delivered within two to three weeks from brief to final files. Longer or more complex animations may take four to six weeks. We agree a timeline at the start and keep you updated throughout.
Other lengths

Not sure on the length?

We can advise on the right format for your goal. Browse the other options below.

30-Second Explainer Videos 60-Second Explainer Videos 90-Second Explainer Videos
UK locations

Explainer Videos across the UK

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Ready to brief your 2-minute explainer videos?

Get in touch and we will come back with a clear quote within 24 hours.

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